BoldTrail
Inside Real Estate's AI platform (formerly kvCORE)
- Best for
- Brokerages and teams wanting one platform end-to-end
- Pricing
- Quote-based
- Free tier
- No
- Last checked
- September 2026
Our verdict
The broadest single-vendor stack in real estate — website, CRM, lead gen, marketing, transactions, back office and recruiting under one login — with AI intent signals that tell agents who is active right now.
What it does
BoldTrail is Inside Real Estate's successor to kvCORE: an all-in-one front office with IDX websites, a Smart CRM, a Lead Engine, Marketing Autopilot and business analytics, plus an AI mobile app that pushes high-intent behavior signals to agents' phones with an assistant to act on them. Around it sit BoldTrail BackOffice (agent billing, commissions, QuickBooks), BoldTrail Recruit and a Marketplace of add-ons, which is why it is sold mostly to brokerages and large teams.
Key features
- ✓IDX websites, CRM, lead engine and marketing automation in one platform
- ✓AI mobile app with behavioral intent signals and an AI Assistant
- ✓BackOffice for commissions, billing and QuickBooks; Recruit for retention
- ✓Brokerage- and enterprise-scale rollout, reporting and Marketplace add-ons
How agents use BoldTrail
- 1Give every agent in a brokerage an IDX site, CRM and marketing automation on one contract
- 2Alert an agent the moment a contact starts favoriting listings again, with a suggested next step from the AI assistant
- 3Run commissions, agent billing and QuickBooks sync from the same vendor as the CRM
- 4Track recruiting pipelines and agent production for a growing office
Pricing, explained
BoldTrail does not publish pricing; the site routes every plan to a 'watch demo and get pricing' form and a sales line. What is described is a platform bundle — IDX websites, Smart CRM, Lead Engine, Marketing Autopilot, transaction integration, analytics and the AI mobile app — with BackOffice, Recruit and Marketplace products (PropertyBoost, Success Assurance, Leads360) sold alongside. Expect enterprise-style terms: ask about per-agent versus per-office pricing, minimum seats, onboarding fees and contract length.
- Free trial
- Not listed
- Team size
- Teams, brokerages & enterprise
- Setup effort
- High
Watch out for
Nothing about price is public, the platform is sized for brokerages, and getting full value means adopting most of the stack — a solo agent inheriting it from a brokerage often uses a fraction of what is paid for.
Not for: Solo agents shopping for their own CRM — if your brokerage does not provide it, a per-user CRM like Follow Up Boss or Wise Agent is the practical choice.
Bottom line
If your brokerage runs BoldTrail, learn it — the intent signals and automation are genuinely useful. If you are buying for yourself, get a quote and compare it honestly against Lofty and Follow Up Boss plus a website.
Head-to-head comparisons
BoldTrail alternatives
Real Geeks
IDX websites and CRM with AI lead nurture
Ylopo
AI-driven digital marketing and lead nurture platform
CINC
All-in-one lead gen and CRM for high-volume teams
Sierra Interactive
High-performance IDX sites and lead nurture for serious teams
Zurple
Behavioral lead gen with automated conversations
BoldTrail FAQ
How much does BoldTrail cost?+
Pricing is not published. BoldTrail provides a quote after a demo; ask specifically about per-agent versus office pricing, minimum seats, onboarding fees and term.
Is BoldTrail the same as kvCORE?+
It is kvCORE's successor. Inside Real Estate folded its portfolio, kvCORE included, into the BoldTrail ecosystem, so existing kvCORE users have been migrated.
Can a solo agent buy BoldTrail?+
The site lists solutions for individual agents, but the product and its pricing are built around teams, brokerages and enterprises. Most solo agents use it because their brokerage provides it.
How we reviewed this. Summarized from BoldTrail's public product and pricing pages, last checked September 2026. We haven't run a paid hands-on trial of every tool — see our methodology. Always verify current pricing on the vendor site.